072 20: The Way We Choose To Do Things
If we can send automated feedback to every job candidate is it worth responding?
If we can copy a competitor’s innovation, is it worth it to invest in our own ideas?
If we can be on a call while assisting another client, is the interaction worth it?
If we can ignore a text or an email for a week, is that a relationship we value?
If we can pay for attention, is it worth it to invest time to earn loyalty?
The point of the work we do and create isn’t to simply to get it done. It’s to be proud of the way we’ve done it and the value we create.