070 20: The Feedback We Invite vs. The Feedback We Need
If we find ten comments on a blog post or ten product review or ten messages about our work on social media…
And two of each are negative, while eight are positive…
Which ones are we going to read first?
Chances are if we are honest with ourselves we will want to know more from the negative feedback.
In fact, we are likely to take what the negative feedback says to heart.
One thing we learn from sharing work is that critics are never going to be happy with us. Hence they’re critics.
We might annoy them by doing what they say. However, that will never turn them into supporters. It will only encourage them to criticise someone else.
Just as it happens on Twitter, the critics won’t be quiet. And changing tactics just to please them is a one way of losing direction.
To the contrary, at times we may also need to ignore our followers.
People who follow your work sometimes don’t expect things to change. They form an idea that expects the creative to maintain the essence of what they’re used to. In most cases, this is the same segment of people that expects more contributions at a lower price, bigger and more on a frequent basis.
A question that remains is, who do we listen to?
The enablers.
These are the people that share the work with others. The people who thrive on passing on our good work to other people. This segment is the one of which once they are delighted, we can measure progress and understand our growth.
They help us distinguish the difference between the feedback we invite and the feedback we need.
This note was originally published on www.blvckuniverse.co.za
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